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Handling Negative Consumer Comments
I was reading a blog post today dealing with negative reviews. With all that is offered on the web today, you have to be able to take the good with the bad. In a lot of ways the internet has opened doors and windows of opportunity to businesses all over the world....
6 Common Mistakes In Creating a Digital Marketing Strategy
When working on your content strategy, it is crucial to avoid making the same mistakes that most other marketers are committing. What we’re going to say in this article might surprise some of you, as it goes somewhat against the grain. However, the truth is that many...
5 Tips to Avoid a Social Media Nightmare and Elevate Your Brand
Do you want your employees to share more about your business on social media platforms? Here is a quick guide that you should implement before they start posting. Create a clear social media guideline for employees to follow. Do not allow them to communicate any...
Top 5 Ways to Increase RoAS with Amazon Advertising
Every business has a unique goal in managing its Amazon advertising services and paid search campaigns. Some organizations want to increase brand impressions so new customers are introduced to their brand on the top of the funnel in awareness campaigns. While other...
The Modernization of Mobile Search
It goes without saying, mobile search is virtually ruling the optimization game, with little competition. In fact, according to Google, mobile searches including the phrase “best” have grown over 80% in the last two years! BrightEdge also recently reported that 51% of...
How Does Voice Search Technology Impact Optimization?
It should come as no surprise that the world has taken a liking to devices created and used for voice search. Siri, Cortana, OK Google, Alexa, and many more have recently made their debut for retail across several countries. And yes, consumers are loving it! However,...
Comparison Shopping Sites for SEO Success!
Let’s be honest, customers want to be sure they are getting best deal out there. You want to give them the best, but still want to stay competitive. In that case, it’s smart for you to start looking a little more into the products you are offering. For those of us new...
How to Make Your eCommerce Site Stick Out!
Congratulations on starting the process of business success! For those of us who haven’t quite started, creating an eCommerce website is the first step. (P.S. - there is more information on eCommerce in our past blogs!) Once you’ve got your website published, it’s...
The Best eCommerce Platforms for 2019!
Starting a business is a pretty difficult task to take on. Especially if your business is based solely on product sales. One way to make the process a bit easier, and ensure sales for your company, would be to bring your business online! If you read through our last...
Is eCommerce Taking Over the Internet?
If you’ve gone to the mall lately, you’ve probably noticed most of the big-name stores wiping their shelves clean, having massive sales, and preparing to close their doors for bankruptcy. Technology continues to develop and improve making almost everything accessible...
5 Things You Can Learn From Analytics and Conversions
After reading our past few articles (if you haven’t, you may want to backtrack and take a look!), you’ve probably gathered the basics of this topic. The benefits are quite literally never-ending when it comes to success in analytics and conversions. You may be asking,...