Tampa SEO Blog

How to Stop Referrer Spam

How to Stop Referrer Spam

While it’s been around for years, referrer spam or referral spam is growing at an extraordinary pace in 2015, ruining Google Analytics data for website administrators, business owners, and data geeks. If you’ve invested your time into customizing your channels and...

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Introducing Ask The SEO Expert

Introducing Ask The SEO Expert

Tampa SEO is introducing a monthly "Ask the SEO Expert" on the 3rd Monday of every month, beginning with this coming June 15th. Call SEO Expert Steve Scott between 9:00 AM to 12 PM EST at 1-877-736-7361 x711. No appointments. First-come, first-served. White Hat...

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Engagement Metrics for Better SEO and User Experience

Engagement Metrics for Better SEO and User Experience

What’s the point of being #1 on Google if visitors leave immediately or don’t engage with your website? That can hurt your rankings if you don't make make informed decisions on your content development and information architecture. There are hundreds of factors that...

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Google’s Mobile Algorithm Update

Google’s Mobile Algorithm Update

Google rarely announces updates to their algorithm head of a change. Usually they announce it afterwards or not at all, leaving SEO experts either praising or shaking their fists at the search giant’s updates. However, Google has announced that on April 21st, 2015...

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Making use of Google’s Knowledge Graph

Making use of Google’s Knowledge Graph

I’ve spoken about Google’s Knowledge Graph previously, but only compared to their proposed Knowledge Vault. Since Yoast’s WordPress SEO 2.0 was released with additional settings to encourage the use of the Knowledge Graph, and with the recent discussions of a...

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Yoast WordPress SEO 2.0

Yoast’s WordPress SEO 2.0 has been released with a new feature and a more streamlined menu. I had a feeling this would happen just a week or two after my Tampa SEO Meetup about Yoast’s WordPress SEO plugin. J Re-Structured Menu First, you’ll notice that the Yoast...

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Getting the Most out of Channel Groupings in Google Analytics

Getting the Most out of Channel Groupings in Google Analytics

For several months we had one of our eCommerce clients start a social media campaign, focusing on Facebook, Twitter, Google+, Instagram, and Pinterest. Our client was very skeptical of these services and social media in general, but after a year of courting the idea,...

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Categories & Tags

Every third Thursday of the month, we host a Tampa SEO meetup at Peabody’s in New Tampa. For March, we discussed the differences between categories and tags, as well as how to optimize them for the best SEO visibility. We've included many WordPress-specific examples...

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Knowledge-Based Trust In Search Rankings

Slashdot has recently reported that Google has tapped a Cornell research team’s paper to re-develop Google’s algorithm that considers the amount of incorrect facts on a given page as a measure of trustworthiness called knowledge-based trust. Pages with a higher amount...

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Monthly Tampa SEO & Internet Marketing Meetup

Tampa SEO & Internet Marketing Meetup Join us each 3rd Thursday of the month at In The Loop Brewing in Land O' Lakes for our Free Monthly Tampa SEO & Internet Marketing Meetup. Visit our Meetup page to RSVP for the next event.
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