Tampa SEO Blog

Google’s Mobile Algorithm Update

Google rarely announces updates to their algorithm head of a change. Usually they announce it afterwards or not at all, leaving SEO experts either praising or shaking their fists at the search giant’s updates. However, Google has announced that on April 21st, 2015...

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Making use of Google’s Knowledge Graph

I’ve spoken about Google’s Knowledge Graph previously, but only compared to their proposed Knowledge Vault. Since Yoast’s WordPress SEO 2.0 was released with additional settings to encourage the use of the Knowledge Graph, and with the recent discussions of a...

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Yoast WordPress SEO 2.0

Yoast’s WordPress SEO 2.0 has been released with a new feature and a more streamlined menu. I had a feeling this would happen just a week or two after my Tampa SEO Meetup about Yoast’s WordPress SEO plugin. J Re-Structured Menu First, you’ll notice that the Yoast...

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Getting the Most out of Channel Groupings in Google Analytics

For several months we had one of our eCommerce clients start a social media campaign, focusing on Facebook, Twitter, Google+, Instagram, and Pinterest. Our client was very skeptical of these services and social media in general, but after a year of courting the idea,...

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Categories & Tags

Every third Thursday of the month, we host a Tampa SEO meetup at Peabody’s in New Tampa. For March, we discussed the differences between categories and tags, as well as how to optimize them for the best SEO visibility. We've included many WordPress-specific examples...

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Knowledge-Based Trust In Search Rankings

Slashdot has recently reported that Google has tapped a Cornell research team’s paper to re-develop Google’s algorithm that considers the amount of incorrect facts on a given page as a measure of trustworthiness called knowledge-based trust. Pages with a higher amount...

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Secrets of WordPress SEO by Yoast

Every third Thursday of the month, we host a Tampa SEO meetup at Peabody's in New Tampa. This past meetup was titled "Secrets of WordPress SEO by Yoast" to go over all the amazing features of Yoast's amazing WordPress SEO plugin. We've added the presentation to...

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Why Link Building Really Should Be Organic and Natural

My previous blog post was about why link directories and articles directories lost their value. Recently, John Mueller of Google Switzerland, in a Hangout video, was asked a question about whether link building was in anyway good for webmasters? Mueller basically says...

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Why Link and Article Directories Are Valueless

There was a time when Google recommended for websites to place links on link directories and article directories. This made link building a cinch because most directories were begging for content to populate their websites. Before search engines became the de facto...

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Create New SEO Habits for 2015

When potential clients or impatient business owners approach Tampa SEO, often times we are met with the expectations that SEO is something that is just “slapped” on to a website. It is these expectations increase frustration and make legitimate SEO appear to be more...

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