News

The Modernization of Mobile Search

The Modernization of Mobile Search was last modified: February 12th, 2019 by Steve Scott
It goes without saying, mobile search is virtually ruling the optimization game, with little competition. In fact, according to Google, mobile searches including the phrase “best” have grown over 80% in the last two years! BrightEdge also recently reported that 51% of...

How Does Voice Search Technology Impact Optimization?

How Does Voice Search Technology Impact Optimization? was last modified: March 25th, 2019 by Steve Scott
It should come as no surprise that the world has taken a liking to devices created and used for voice search. Siri, Cortana, OK Google, Alexa, and many more have recently made their debut for retail across several countries. And yes, consumers are loving it! However,...
Do Analytics Rule SEO?

Do Analytics Rule SEO?

Do Analytics Rule SEO? was last modified: November 20th, 2018 by Steve Scott
If you’ve had the chance to read through any of our recent articles, you’ve probably gathered that analytics are a big deal for optimization. In fact, some may even say that analytics rule SEO, and it is the key to a successful SEO strategy. Analytics can be thought...
Implementing Google Voice Search Technology

Implementing Google Voice Search Technology

Implementing Google Voice Search Technology was last modified: November 20th, 2018 by Steve Scott
“OK Google, tell me how to optimize my website through voice search technology”. Google is constantly working on new and effective ways to conduct searches. One method that has surely taken off, is Google voice search technology. The mobile search...
The Most Significant Search Engine Changes & Updates in 2017

The Most Significant Search Engine Changes & Updates in 2017

The Most Significant Search Engine Changes & Updates in 2017 was last modified: November 20th, 2018 by Steve Scott
The world of search engines and SEO strategy is ever-changing. The trends that governed a successful online strategy five years ago could be obsolete now. Yes, there are overacting principles that are constant — like putting the customer first — but the rest changes...
The Importance of Link Quality, Authority, and Relevance

The Importance of Link Quality, Authority, and Relevance

The Importance of Link Quality, Authority, and Relevance was last modified: November 20th, 2018 by Steve Scott
In order to achieve the desired results when it comes to Search Engine Optimization (SEO), you need to develop a link building structure. Link building is when you get sites with more authority to link to your website, thereby increasing the authority of your own...