Conversion Tracking With Google was last modified: November 20th, 2018 by Steve Scott
As far as promoting your business goes, it is not a bad idea to start incorporating some paid ads on Google. Utilize your keywords, create awesome graphics, and hope for the best, right? Well, yes. However, providing behind-the-scenes information on what is generating...
Acclimating to Voice Search Technology was last modified: November 20th, 2018 by Steve Scott
Did you know that over 60 million people use digital assistants to conduct voice searches? In the never-ending world of developing technology, you do your best to keep up with the newest developments. One of those developments is voice search technology. The amount of...
Looks like Sears’ PPC team made a boo-boo! was last modified: June 12th, 2010 by Steve Scott
I was doing some checking to see how a client was doing in Google for the search term “air conditioning tampa” and I happened to notice the sponsored ad from Sears… it’s the third one down. You’ll see that the Ad’s Headline (the...
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